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I started my own wine and spirits import business while studying Diploma, and it’s been incredibly valuable to have that deep learning to put to use on a daily basis as I communicate and negotiate with producers around the world (and here at home) to find the best fits for my portfolio, and to understand and evaluate the global market. Instructors from across the business who can contextualize all the knowledge (and there is a LOT to know) have been key to my success. The program challenges even the brightest students, but the support and community available at IWEG gives you the perseverance to push through. I wouldn’t have had the confidence to start my own business without the foundation and framework the WSET Diploma provides.