Colleen

The Diploma journey has taken my interest in wine and spirits to new heights, while fueling my career at the same time. As a marketer, my role involves bringing product knowledge and brand stories to life through the in-store experience and numerous communication channels. It goes without saying that the breadth and depth of knowledge I’ve gained through the WSET Diploma has helped me to develop authentic and engaging marketing programs, and ultimately educate our customers on this wonderful world of wines and spirits. Over and above that, it’s equipped me with the confidence and knowledge needed to collaborate with partners on LCBOs buying team, retail, and the trade community in a meaningful way.